This social campaign offers an inside look into an IBM Cloud data center. We were given rare access to a data center in Texas where we shot both photography and video footage. We partnered with the production agency, Nomad, to edit the anthem video and create various edits to use across the IBM channels. I worked with a copywriter to craft two different Instagram stories (shown below) which were created using native tools on the Instagram platform. I also created a series of looping GIFs to be used across social.